Demand-forecasting, Product-allocation and Production-scheduling Applications at Blockbuster.pdf
Demand-forecasting, Product-allocation and Production-scheduling Applications at Blockbuster false By:Casey Chung,University of Texas at Dallas. Graduate Program in Management Science Published on 2010 by Blockbuster Inc. is the leader in rental DVD and game media services. Blockbuster supports consumer demand through a highly specialized supply-chain network. This network consists of 5,600 retail stores that are supported by a single retail store Distribution Center (DC), and an online rental operation supported by 38 regional DCs. The DVD and game products that Blockbuster supplies to consumers have a high stock-keeping unit (SKU) base, and are time-sensitive with a short life cycle. This research addresses problems that Blockbuster experiences in product demand forecasting, product allocation, and production scheduling. First, we present a sales forecast model for DVD and game products at Blockbuster. This model assumes that there are three sales components: (i) consumers who have ...