Colour Forecasting.pdf

Colour Forecasting true
By:Tracy Diane,Tom Cassidy
Published on 2009-02-12 by John Wiley & Sons


The colour forecasting process is a major driving force in the fashion and textile industries but is complex, highly intuitive and little understood. This textbook for students of fashion and design discusses the development of the various driving forces of fashion, when colour forecasting began and how it has developed to its present day state. Colour terminology and some of the more subjective tools used by colour forecasters are explained, and their strengths and weaknesses are compared. Also, a model is given of the colour forecasting process and this is discussed in detail. Finally, readers are shown how forecasting methodologies are used to develop ‘colour stories’.

This Book was ranked at 14 by Google Books for keyword Forecasting.

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Book which was published by John Wiley & Sons since 2009-02-12 have ISBNs, ISBN 13 Code is 9781405143776 and ISBN 10 Code is 1405143770

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